Goat or StockX – What is the best website or app to buy sneakers?

One of the most exciting things (for us sneakeheads) is buying shoes, and buying shoes on the internet has never been easier with the evolution of the internet, smartphone technology and wonderful sites like Goat and StockX!

StockX and GOAT

StockX and GOAT emerged as online sneaker resale sites where you can buy sneakers easily and hassle-free.

One of the main ideas of the platforms is to reduce the buyer’s risk of purchasing counterfeit or even damaged or defective products that can be found in physical stores.

StockX was founded in 2015 by Dan Gilbert, Greg Schwartz, Josh Luber and Chris Kaufman looking to create a retail market for footwear.

Four years later, the platform now offers more than just sneakers. You can also buy bags, watches, various streetwear items and even video games.

GOAT was also founded in 2015 to act similarly to Stockx.

One difference between the two is that GOAT remains a sneaker-only resale site and currently does not sell other products outside of the category.

Both are unique to online shopping, and this can be a problem for people who don’t trust or don’t like shopping online.

Buyer Protection: StockX vs GOAT

Sports shoes can be outrageously priced. Especially the limited edition ones that, if sold in a physical store, can result in lines to buy.
But with online shopping, it’s much easier. Both StockX and GOAT have implemented verification processes on shoes before they are shipped to the buyer when an order is placed.

In addition, verification is also required as shoes ordered by a customer are from an outside supplier and not from the store itself.

While verification processes are great for protecting shoppers from being scammed, they do have their downsides. One of the reasons is the delay in shipping the shoes (from the analysis shed to the buyer).

Availability: StockX vs GOAT

Both StockX and GOAT are available on the web and in the APP for Android and iOS. So we can buy on the platforms at any time.

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Products: StockX vs GOAT

As stated earlier, GOAT currently only works with sneakers, unlike StockX, which is looking to diversify its portfolio.

Another interesting fact about GOAT is that the platform sells both new and used sneakers. But StockX only deals with new shoes (DS-Dead Stock).

With only new shoes available, prices will be higher.

At GOAT, you have the option to buy new or used shoes. And for safety reasons, all shoes are inspected before being sent to the customer, that is, they will be analyzed for wear, scratches and other damage that the item may have.

Easy to use: StockX vs. GOAT

Speaking of interface/navigability, GOAT offers a better user interface than StockX.

You can buy new or used sneakers wherever you are, and it’s a simple process that anyone can understand for the first time.

It is similar to any other purchase process in other online stores.

The StockX website is very busy and can cause confusion for beginners. You have these “stock market” options like features, price buttons on the website that can be a little confusing.

However, this is why StockX was marketed as a “sneakers stock exchange”.

Purchase process: StockX vs GOAT

The purchase process at StockX is quite rigorous: you can instantly buy or bid on a shoe with an option (SHOP NOW).

While it’s easier to buy the shoe straight away, it’s also legal to bid and try to negotiate the option price (PLACE BID).


Over time, depending on how much you buy, the bid (BID) can make you pay more as your “bid” increases.

GOAT does not offer offer options (BID), which facilitates the purchase of shoes. Place your order, pay and GOAT will do whatever it takes to get you the shoes.

Once an order is placed, both support comprehensive authentication processes to ensure the quality of footwear you expect.

Once the shoe goes through the verification process, it can be sent to the customer for sure. If the shoes pass the selection process, the order will be canceled by anyone and they will receive a money back.

GOAT accepts returns for a specified period, while StockX does not.

Payment: StockX x GOAT

GOAT currently only accepts payments in US Dollars.

While StockX accepts a total of four different currencies including $USD, $AUD, $CAD and €EUR and £GBP.

StockX accepts payments via credit/debit cards and PayPal.

GOAT accepts credit/debit card payments, PayPal plus Apple Pay and Google Pay.

For US residents, both services offer flexible payment options through Affirm. With Affirm, you can buy a pair of sneakers and pay it off in 3, 6 or 12 months with interest.

But GOAT is also compatible with Afterpay, another flexible payment platform that is slightly faster and without interest, unlike Affirm.

Shipping: StockX vs GOAT

Since shoes must go through a verification process, merchandise from a third-party retailer can take a while.
GOAT claims that products take seven to ten business days to ship, but the process is sometimes much faster.

StockX takes longer to ship their products compared to GOAT and shoes can take up to two weeks to reach the buyer. In addition, GOAT has an instant shipping feature that will have the company ship already authenticated shoes after you place your order.

GOAT charges $10 for shipping within the United States and between $30 and $40 for other countries.

StockX charges $13.95 for shipping in the US and between $30 and $40 in other parts of the world.

A useful feature that is available on GOAT is the “Order Progress” – “Order Progress”, which allows you to follow the order throughout the process, from the moment it was placed. While a similar feature is available on StockX, it is not as comprehensive as GOAT.

GOAT VS STOCKX – Which is better?

ease of purchase✔️ 
new and used shoes✔️ 
Shipping agility✔️ 
accept returns✔️ 
possibility of offer (BID)✔️
Item Versatility✔️ 
Payment options✔️ 


Both StockX and GOAT   have their pros and cons as sneaker reseller sites. 

Overall, GOAT seems to offer a better sneaker buying experience than STOCKX, we consider the following criteria:

  • ease of purchase
  • new and used shoes
  • Shipping agility
  • accept returns

However, you can discuss the most suitable option and the best values ​​and terms.

if you need help buying from  STOCKX CLICK HERE